Digital marketing strategy
Our mission is a simple one: we aim to improve, manage, and maximise your marketing potential through technology. We create sustainable value propositions, tailored to reach your target audience in the most effective way by using the platforms and messages they prefer.
Our solution combines expertise on (re) branding, innovative website design and relevant online marketing. This, blended with our valuable insight and dedicated attention to your unique establishment, allows us to design a profitable strategy that will help you reach your audience and meet your business goals.
Becurious delivers the key elements of effective branding: purpose, positioning, promise, personality and a strong and memorable identity. Our skilled brand builders will integrate your story and ideas - combined with our vision - into a compelling and inviting experience. We use our knowledge and expertise for creating profitable interaction with your potential guests, know how to get them excited and make them want to stay at your hotel!
Hotel website design and development
Upgrade your digital attractiveness with our web design and web development solutions. Whether you want simple visual sophistication or bold and captivating copy that appeals to your guests’ emotions: an intuitive interface is crucial in generating bookings instead of bounces.
Becurious knows how to engineer beautiful hotel websites and content that drives direct bookings. We don’t use open source content management systems that offer a ton of useless widgets. Instead, we have built a custom CMS, build especially for the hotel industry. By creating clean codes and using state of the art technology, we exceed every other available of-the-shelf solution.
You are probably familiar with SEO, but what about AIDA, SERP and CRO? Don’t worry about the vernacular in the online marketing game. As professionals, Becurious speaks the lingo fluently. We have extensive knowledge on how to roll out effective advertising campaigns and administer the right technology - like innovative marketing and engagement tools - that will maximise your online presence.
The best marketing doesn’t look like marketing, and we’re good at that. We take the time-consuming activities out of your hands and provide you with clear, comprehensible data, reports and valuable business intelligence on reaching your guests.